The standing committee of the political bureau of the CPC central committee held a meeting on March 18, stressing the need to "innovate investment attraction and exhibition service modes to ensure the normal development of various economic and trade activities." Premier li keqiang presided over a state council executive meeting on March 24, which pointed out that "in view of the shrinking trend of foreign demand orders, we will support enterprises to conduct online negotiations and exhibitions, and take the initiative to seize orders and promote cooperation." In the two meetings, the country not only put forward new requirements for the innovation of exhibition service mode, but also gave directions for how to innovate.
In order to respond positively to the national call, 31 conference, as the 10th sino-foreign exhibition project (nanjing) cooperation fair (EPFIC2020) digital conference business support unit, works with sino-foreign exhibition to jointly innovate the exhibition service model.
1. mobile digital portal, a full range of brand publicity and services
With the popularization of mobile Internet and the formation of users' habits, mobile digital portal has become an effective way to get young guests. Based on this, 31 conference for the conference to establish a mobile digital portal and service entrance, micro website set event introduction, agenda display, event registration, live broadcast, conference guide and appointment negotiation management as one, online digital content display and function management. The micro website carries the function of publicity and exhibition before the meeting, and makes full use of the advantages of mobile terminals to expand the publicity of the conference, improve the influence of the conference, and get more guests to participate.
2. Intelligent exhibition management to improve the service quality of exhibitors and visitors
This conference contains more than ten conferences and sub-forum activities, participants and exhibitors from home and abroad. During the epidemic period, in order to improve the service quality of exhibitors and visitors, ensure the efficiency and convenience of exhibitors and participants, 31 intelligent conference and exhibition management system can realize online booth purchase, online information submission, online award application and other functions of exhibitors, online ticket purchase, information submission, online appointment negotiation and award application. The intelligent exhibition management system eliminates the limitation of area and time, and guarantees the orderly development of services and preparations for exhibitors and visitors under the influence of the epidemic.
3.Intelligent business matching can effectively promote business negotiation and business connection
Outbreak, to promote the professional visitors and exhibitors at the conference of business negotiations, promote the depth of interaction, 31 meeting through the business matching system, with the help of the user, product picture and big data precision analysis technology, the use of PC and mobile digital portal entrance, realize the exhibitors and professional audience business matching, online booking, online broker, online and other services. Exhibitors and visitors can also meet according to the schedule of in-depth face-to-face communication and negotiations.
EPFIC is an efficient B2B business negotiation activity for the global exhibition industry, which is fully developed by the magazine. The conference has been committed to promoting the integration of regional exhibitions and promoting the healthy and rapid development of China's convention and exhibition industry. During the epidemic, we took active actions to make full preparations for EPFIC2020 and further promote business cooperation in the exhibition industry. EPFIC convention wisdom management level has also been a model industry, in order to ensure the EPFIC2020 conference in normal, improve service quality of the exhibitors and visitors, and 31 of the Chinese and foreign exhibition meeting will actively innovation exhibition service mode, hand in hand through the wisdom of convention and exhibition management way, the realization of digital management and service of the exhibitors and visitors, improve the efficiency and quality of consultations between the seller and the buyer, to promote the domestic and foreign convention and exhibition industry upstream and downstream enterprises closely.